Why We Campaign

We campaign because it works.

When our high-impact campaigning is successful, we get spectacular results. In the past, we’ve campaigned for better government policy and more ethical business practice. As a result, we’ve helped to secure a $4 billion increase in Australia’s foreign aid budget and ensure that a multi-national chocolate company sources it’s cocoa from fair trade farmers.

We campaign because sometimes it’s not just about finding solutions, it’s about making them happen.

We realise that extreme poverty is a complex, mutli-faceted issue that demands a complex, multi-faceted response. But we also know that there are solutions that are known and proven to work. In this case, it’s just about mobilising the political will of enough members of the public to make it happen.

We campaign because we know that ending global poverty takes long term change.

Ending global poverty is not just about government policy or business practice or projects run by NGOs. It’s going to take ordinary people, young and old, uniting and acting together. It’s through our campaigns that we seek to build a movement of ordinary people who want to see an end to global poverty. We engage and grow them, creating the conditions for long term change.